About the Role
Market Coverage & Sales Execution
Conduct daily market visits as per the assigned route plan. Identify new business opportunities such as new outlet openings and new category placements. Achieve monthly sales and KPI targets.
Customer Relationship Management
Develop and maintain strong relationships with customers through regular visits and high service levels. Leverage relationships to drive sales growth, improve share of shelf, negotiate promotional placements and ensure fast rollout of new products. Educate customers on new product launches, schemes, promotions and trade deals.
Product Merchandising Management
Ensure proper in-store merchandising following FIFO (First-In-First-Out) principles to maintain product freshness and minimise expiry and good returns or damages. Implement planograms and category guidelines during each store visit. Maintain optimal share of shelf and ensure promotions are placed in prime locations. Utilize POSM m...
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