Sr Executive Peerformancee Marketing

Job description

Responsibilities:

a. Search Performance Analysis:

Assist Account Managers in conducting detailed analyses of search performance across various e-commerce and quick commerce platforms, identifying trends, opportunities, and areas for optimization.

b. Keyword Performance Management:

Conduct in-depth analysis of keyword performance, including search volumes, conversion rates, and cost-per-click metrics. Provide actionable insights to improve keyword targeting and strategy.

c. Budget Management:

Manage daily advertising budgets across multiple platforms, ensuring that campaigns are running efficiently and effectively while staying within budget limits.

d. Weekly Reporting:

Create and publish weekly performance reports detailing key metrics such as click- through rates (CTR), return on ad spend (ROAS), conversion rates, and overall pe...