Senior Manager, Marketing Mix Modeling Analytics

**Additional Information**
**Job Number** 26072141
**Job Category** Sales & Marketing
**Location** 2 Harbourfront Place #06-08, Singapore, Singapore, Singapore, 098499
VIEW ON MAP (https://www.google.com/maps?q=2%20Harbourfront%20Place%20%2306-08%2C%20Singapore%2C%20Singapore%2C%20Singapore%2C%20098499)
**Schedule** Full Time
**Located Remotely?** N
**Position Type** Management

**Position Overview** The Senior Manager, Marketing Mix Modeling Analytics is a key contributor within Marriott’s Enterprise Data, Analytics & AI organization, responsible for leading the development, execution, and interpretation of Marketing Mix Modeling (MMM) analyses. This role focuses on quantifying the impact of marketing investments across channels, optimizing budget allocation, and delivering actionable insights to inform strategic marketing decisions. This role also facilitates that continent‑level MMM insights are translated into hotel‑level marketing actions, enabling m...