Product Support

New Business Development

• Identify, approach, and secure new customers in the forklift and material handling industry (All major brands).
• Develop and manage a strong sales pipeline through site visits, cold calls, referrals, and industry networking.
• Persuasively present Criterion Equipment’s superior service offering to win customers from existing suppliers.
• Secure both urgent breakdown work and larger workshop jobs (overhauls, rebuilds, major repairs)
• Recoding site visits using activity sheet that will be provided
• Using existing customer listing to expand on potential customer base and work
• Manage Jobs on IFS system using active WO reports

Customer Visits & Relationship Management

• Spend at least 4 days a week on the road, actively visiting customers and prospects (Produce measurable reports).
• Build lasting relationships through regular, planned visits - always bei...