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About the Role
Responsibilities
Partner primarily with clients and agencies in the CPG space to provide a sound measurement strategy that can lead to better understanding of business performance on the platform Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients Leverage both first‑party and third‑party measurement solutions to measure the impact of TikTok media on advertisers’ business Analyze data to develop advanced analytics projects and tests tailor‑made for clients to prove that TikTok work Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams Qualifications
Minimum Qualifications
5+ years of experience with digital advertising or large marketing‑related organizations Relevant bachelor’s degree in a quantitative field Experience with CPG (beauty & care, food & beverage, dining & alcohol) and media‑mix modeling Familiarity with experiment, i...
Partner primarily with clients and agencies in the CPG space to provide a sound measurement strategy that can lead to better understanding of business performance on the platform Focus on strategic consulting together with revenue and product teams to help drive and implement learning agendas for clients Leverage both first‑party and third‑party measurement solutions to measure the impact of TikTok media on advertisers’ business Analyze data to develop advanced analytics projects and tests tailor‑made for clients to prove that TikTok work Manage client and agency feedback to ensure their voice is reflected with our product and partnerships teams Qualifications
Minimum Qualifications
5+ years of experience with digital advertising or large marketing‑related organizations Relevant bachelor’s degree in a quantitative field Experience with CPG (beauty & care, food & beverage, dining & alcohol) and media‑mix modeling Familiarity with experiment, i...
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