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About the Role
Marketing Automation Specialist
Wing is on the exciting mission of redefining the future of work for companies worldwide! We are looking to be the one-stop shop for companies that are looking to build world-class teams & place their operations on autopilot. And we’re looking for a Marketing Automation Specialist to start immediately!
Responsibilities
- Build and deploy simple drip or nurture email campaigns
- Maintain subscriber lists/databases; ensure data hygiene (removing duplicates, ensuring proper tags)
- Assist with tracking and tagging (UTMs, campaign parameters)
- Monitor automation performance metrics: open rates, click-through, conversion in simple flows
- Troubleshoot basic issues: e.g. broken links in emails, automation not firing as expected
- Coordinate with design/content team for email templates / landing page assets
- Design and manage full customer lifecycle automation programs (welcome sequen...
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