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About the Role
Responsibilities
- End to end ownership of M2M portfolio with digitalization and simplification focus
- Design ATL promotions and propositions for GLK customers
- Manage Acquisitions, develop journey for onboarding with CE
- Develop propositions & business cases for M2M market, including industry vertical business solutions working with ICT team to develop end to end IoT use cases
- Design GTM activities including launch management and communication
- Develop & execute strategies to increase M2M market share
- Work with ICT to develop partnerships with vertical application providers with core M2M products to increase share of wallet
- Minimum Bachelor degree in Business Administration or Business Marketing
- Minimum 7-10 years of experience in a Segment Marketing role along with M2M experience, preferably with telecom operator
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