Manager, Digital Marketing

Responsibilities
Conceptualize and implement marketing strategies, advertising campaigns and events to promote brand and properties for sales and lease – including residential, commercial, industrial and medical properties. Develop cohesive and distinctive marketing, advertising and communication materials for sales, leasing, retention and engagement purposes. Responsible for day to day digital and social media activities including planning, uploading campaigns, optimization, and reporting; media planning, buying and execution; trafficking and reporting of media campaigns; and support in the development of media strategies and proposals. Measure and report performance of all marketing campaigns and activities, and assess against goals (ROI and KPIs). Build strategic partnership, soliciting co-promotional relationships with external partners and aggregators sites. Cultivate and manage strong relationships with property agents and their agencies through regular communications and acti...