Manager, Brand Management SPF

Role Purpose

The Brand Manager – Spain plays an essential executional role in delivering locally relevant marketing activation for the Adults Brands portfolio (Royal Bliss, Nordic Mist). You will be driving brand activation on a local level for your dedicated brands and working closely together with the local business operations team and local bottling partner, CCEP as well as the global/European network to ensure that all brand activities meet Spanish market needs while remaining consistent with central brand strategy. This is a hands‑on, detail‑oriented role ideal for a marketer who thrives on activation, coordination, cross‑functional collaboration, and driving excellence in execution.

Key Responsibilities

• Drive and manage brand activation at the local level, including building an annual brand plan, managing brand campaigns, activations & promos, and experiential marketing and events (leveraging marketing assets), in coordination with the bottler ...