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About the Role
- ChannelStrategy Development: Design and implement account-specific strategies for priority sales channels to achieve defined business objectives.
- MarketIntelligence: Collect and analyze customer, shopper, and competitor insights to support data-driven decision-making and channel development.
- CommercialActivation: Lead the development and execution of commercial business cases, ensuring alignment with sales and marketing objectives and delivering measurable impact.
- Cross-FunctionalCollaboration: Partner with internal teams across sales, marketing, finance, logistics, and ICT to ensure seamless execution of channel plans and business initiatives.
- PerformanceMonitoring: Apply data-driven methodologies to track sales performance, evaluate initiatives, and optimize customer engagement.
- CustomerManagement: Build and maintain strong relationships with key accounts, driving demand crea...
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