About the Role
Key Mission 業務のミッション
-Maximize CLTV on Indirect platform EC by increasing new acquisition and managing long-term relationship with customers on Indirect platform.
-Enhance brand loyalty with indirect platform customers providing brands philosophy.
Key Job Accountabilities 主要職務
-Responsible for planning and executing initiatives on EC platform (promotion, festival, media, eDM, CRM etc.) in align with brand Online strategy and partnering closely with brand Online Business Managers.
-Responsible for CRM planning, executing, and running PDCA in align with customer journey and ecosystem on Indirect platform.
-Responsible for creatives (landing page, eDM, leaflet, etc.) to provide excellent user experience through online and offline in cooperation with other teams and external vendor.
-Collaborative spirit with other team members to provide the best CLTV experience for our customers.
-Plan and achieve KPI related to sales and C...
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