Digital Marketing Specialist

The Digital Marketing Specialist is responsible for developing, implementing, and managing online marketing strategies to enhance brand awareness, generate leads, and drive customer engagement. This role involves executing digital campaigns across various channels, analyzing performance metrics, and optimizing marketing efforts to improve ROI. The ideal candidate will have a strong understanding of SEO, PPC, social media, email marketing, and content marketing.

• Develop and implement digital marketing campaigns across multiple platforms and company use marketing platforms (Google Ads, Facebook, LinkedIn, Instagram, etc.).
• Optimize website content and structure for search engines (SEO) to improve organic traffic.
• Manage and execute paid advertising campaigns (PPC) to generate leads and increase conversions.
• Create, monitor, and analyze social media strategies to enhance engagement and brand presence.
• Develop and execute email marketin...