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About the Role
Key Responsibilities
- Develop and execute integrated digital marketing strategies across Singapore, Malaysia,and Indonesia
- Oversee both Digital and Offline marketing budgets, ensuring effective allocation and optimization of marketing spend across all channels and markets
- Manage relationships with external marketing agencies, media partners, and vendors,including briefing, performance monitoring, and cost efficiency evaluation
- Lead performance marketing initiatives across digital channels including paid media,search, social media, and content marketing
- Develop and manage localized marketing content strategies, including localized language campaigns and market-specific messaging
- Design and optimize customer acquisition funnels and multi-channel growth strategies across key markets the Group operates in
- Develop and implement a scalable Digital Marketing Ecosystem to support the Group’s por...
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