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About the Role
Overview
Our rapidly growing Global Marketing Operations team is seeking a Data Operations Specialist to support strategic growth initiatives, product launches, and ongoing data quality management. This role partners closely with Marketing and Sales to develop, enrich, and optimize target audience data, while also monitoring and improving overall data quality across systems. The position plays a critical role in ensuring data is accurate, complete, and campaign-ready, directly enabling effective segmentation, personalization, and demand generation across multiple regions.
What You’ll Do
- Execute audience sourcing initiatives for new customer acquisition campaigns, leveraging third-party data providers aligned with the ideal customer profile (ICP).
- Perform data normalization, enrichment, and standardization to maintain consistency and usability.
- Conduct data quality assessments by identifying gaps, inconsistencies, and inaccurac...
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