About the Role
About the Role
As a Customer Reference Manager for the APAC and Japan (AP&J) region, you will play a critical role and will be responsible in partnering with our sales organization to ensure that Workday’s happy customers are used throughout the sales cycle, helping to accelerate each deal. You will manage the customer reference program, develop advocacy initiatives, and foster strong relationships with key customers.
Key Responsibilities:
Manage Customer Reference Programs:
Identify and recruit suitable customers for reference programs, ensuring they align with Workday's strategic goals.
Develop and execute reference program plans, including customer interviews, case studies, testimonials, and speaking opportunities.
Coordinate with internal teams (marketing, sales, product) to ensure alignment and effective execution of reference programs.
Develop and Execute Advocacy Initiatives:
Create and implement advocacy programs<...
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