CRM & Data Analysis Manager

We at Pine Labs are looking for those who share our core belief - “Every Day is Game day”. We bring our best selves to work each day to realize our mission of enriching the world through the power of digital commerce and financial services.

Role Purpose:

In this role, you will be instrumental in advancing our mission by driving sales and revenue through customer retention and acquisition. You will be expected to devise strategies to build deeper connections with existing customers, enable new customer acquisition and optimize conversion funnel.

Responsibilities we entrust you with:

• Lead the CRM strategy: Drive short & long term growth through integrated CRM strategy that focuses on customer & prospect engagement & retention.
• Ensure strategy alignment: Work closely with design, product, data and business teams to align CRM strategies.
• Create custom engagement journeys: Create segmented journeys for tar...