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About the Role
KEY RESPONSIBILITIES
1. Creator Scouting & Signing
- Identify and recruit top Filipino video creators in beauty, health, personal care, and FMCG verticals
- Build a pipeline of mid-tier (100K–500K) and A-tier (10K–300K follower) creators for MCN signing
- Negotiate creator contracts
- Develop and maintain a target creator database with engagement data, content style, and growth potential
2. Creator Development & Livestream Activation
- Onboard new creators: introduce our systems, content playbook, and live commerce training program
- Activate creators’s livestreaming — hand-hold through their first live sessions
- Coach creators on content strategy, hook techniques, product storytelling, and audience engagement for live selling
- Set and track individual creator KPIs: live hours, GMV per session, follower growth, engagement rate
3. Creator Relationship Management
- Be the primary...
1. Creator Scouting & Signing
- Identify and recruit top Filipino video creators in beauty, health, personal care, and FMCG verticals
- Build a pipeline of mid-tier (100K–500K) and A-tier (10K–300K follower) creators for MCN signing
- Negotiate creator contracts
- Develop and maintain a target creator database with engagement data, content style, and growth potential
2. Creator Development & Livestream Activation
- Onboard new creators: introduce our systems, content playbook, and live commerce training program
- Activate creators’s livestreaming — hand-hold through their first live sessions
- Coach creators on content strategy, hook techniques, product storytelling, and audience engagement for live selling
- Set and track individual creator KPIs: live hours, GMV per session, follower growth, engagement rate
3. Creator Relationship Management
- Be the primary...
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