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About the Role
Responsibilities
- Plan and execute initiatives to reach the target audience through appropriate channels (social media, email, trimedia, etc.)
- Use multiple sources of data to identify trends and consumer behaviors that could affect the design of the campaign
- Develop and implement a digital marketing strategy and manage end-to-end digital projects
- Assist in analyzing the marketing data (campaign results, conversion rates, traffic, etc.) to help shape future marketing strategies
- Produce engaging, clear, and concise copy and captions for different advertising channels
- Assist in outbound or inbound marketing activities by demonstrating expertise in various areas such as content development and optimization, advertising, and events planning
- Collaborate with different business units to create and deliver marketing programs and campaigns
- Liaise with third-party agencies to execute promotional events and...
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