Content Strategy Lead

Location: Albany, Auckland (Office based)

Reports to: Global Marketing Manager

Role Purpose

The Head of Content will be responsible for planning, creating and managing all key content for the company’s website and external channels, ensuring consistent messaging and alignment with brand and business goals.

Key Responsibilities

• Develop and maintain a content strategy for the website and external platforms that support overall marketing and business objectives.
• Create and manage an annual and quarterly content calendar, covering key campaigns, product launches, and brand initiatives.

Content Creation & Management

• Oversee the creation, editing and publishing of website content, articles, landing pages, emails, and external posts.
• Ensure all content is accurate, on-brand, compliant with relevant regulations, and optimized for search (SEO) and user experience.