About the Role
Role Summary
The Category Head – Kids is fully accountable for the end-to-end success of the Kids category . This is a P&L owning role with responsibility across revenue, margins, growth strategy, partnerships, and performance-led creative execution.
This role does not design or write copy , but owns outcomes by directing the right teams, asking the right questions, and making sharp commercial decisions.
WHAT THIS ROLE ACTUALLY OWNS
A. Business & P&L Ownership (NON-NEGOTIABLE)
Own the Kids category P&L end-to-end
Set and deliver revenue, margin, and contribution targets
Decide budget allocation across:
o Performance ads
o Creator spends
o Product launches
Track SKU-level performance :
o Revenue, margins, velocity, cannibalization
Identify underperforming SKUs and take commerc...
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