Business Development Manager, SMB & Commercial End Users

Position Overview

Business Development Manager, SMB & Commercial End Users

This role focuses on direct end‑user engagement, outbound prospecting, account discovery, opportunity creation, and pipeline development.

As a hunter role, the candidate will build business from scratch, create account plans, prospect daily, and drive measurable pipeline growth in a competitive market dominated by established OEM brands.

Key Responsibilities

1. End‑User Demand Creation

• Identify and target SMB and commercial end‑user accounts across Canada.
• Focus on organizations with meaningful IT hardware potential, including companies with approximately 100+ deployed devices or strong annual IT spend.
• Build outbound campaigns to reach IT managers, directors, finance leaders, operations leaders, and procurement contacts.
• Generate awareness of ASUS commercial products, services, and value proposition.
• ...