Asst. Product Manager

Job Summary

Assists the Marketing Manager for Motorcare in formulating and executing marketing plans for assigned products/categories designed to achieve company sales, units and profit objectives.

Key Responsibilities:

• Marketing Plan Support: Assist in developing and executing short-term and long-term marketing plans to achieve sales and profit objectives for assigned brands (e.g., VS1, Mototek).
• Product Development: Support product and package development, identifying key selling features (sizes, pricing, claims).
• Strategy Execution: Assist in developing and executing specific strategies, including sales promotion activities, merchandising programs, and advertising programs across digital/social media, in coordination with relevant agencies and departments.
• Budget Management: Prepare budgets for units, sales, and Advertising & Promotion (A&P) spending for assigned brands.