About the Role
Role: Assistant Brand Manager
Location: Mumbai/ Ahmedabad (On-site)
This is not a traditional marketing role. You’ll work across branding, content, campaigns, influencer culture, product storytelling, and ecommerce — blending creative thinking with execution.
What You’ll Do
• Work on New Product Development – innovation, launch strategies and packaging (perfumes, makeup and personal care appliances)
• Drive content creation and follower growth across Instagram and emerging platforms - create reels, trend-led content, creator formats, memes, and community-first storytelling
• Assist in content planning, shoot coordination, and campaign execution and analysis what makes content perform - hook rate, retention, relatability, and shareability
• Ideate campaigns, launch concepts, and social-first content ideas
• Create creatives, pre...
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