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About the Role
Join Agoda as an Associate Analyst focusing on Marketing Analytics, where data informs decisions for global travel solutions. Focus on optimizing campaigns and data-driven marketing strategies.
In this role, you will be part of a vibrant team dedicated to utilizing data for enhancing marketing initiatives at Agoda. Your expertise in quantitative analysis will support various platforms, from search engines to social media. Engage in testing, analyzing, and optimizing marketing campaigns effectively.
Key Responsibilities:
• Experiment with advertising strategies on search engines
• Optimize digital marketing campaigns on platforms like Instagram
• Analyze data to formulate optimization models
• Build insightful dashboards for account analysis
• Adapt campaigns based on successful analytic tests
Requirements:
• Bachelor’s Degree in a quantitative field
• Proficient in numerical reasoning and Excel
• Ability to communicate effectively in English
• Passio...
In this role, you will be part of a vibrant team dedicated to utilizing data for enhancing marketing initiatives at Agoda. Your expertise in quantitative analysis will support various platforms, from search engines to social media. Engage in testing, analyzing, and optimizing marketing campaigns effectively.
Key Responsibilities:
• Experiment with advertising strategies on search engines
• Optimize digital marketing campaigns on platforms like Instagram
• Analyze data to formulate optimization models
• Build insightful dashboards for account analysis
• Adapt campaigns based on successful analytic tests
Requirements:
• Bachelor’s Degree in a quantitative field
• Proficient in numerical reasoning and Excel
• Ability to communicate effectively in English
• Passio...
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