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About the Role
Drive impactful demand generation as the Vice President of Marketing at Appfire in Canada. You will spearhead data-driven growth initiatives across multiple marketing channels.
Leading the charge in demand generation, you will partner closely with sales and marketing teams to create cohesive, performance-driven strategies. This role is essential for driving Appfire's product adoption on key platforms including AWS and Atlassian, requiring strong cross-functional collaboration and strategic execution.
Key Responsibilities: • Scale a comprehensive demand generation strategy across markets • Develop and implement integrated marketing campaigns • Collaborate on pipeline management and sales alignment • Ensure compliance in marketing processes and activities • Drive audience targeting and account-based marketing
Requirements: • 10+ years in B2B SaaS marketing leadership • Proven success in digital marketing and ARR growth • Strong analytics capabilities and campai...
Leading the charge in demand generation, you will partner closely with sales and marketing teams to create cohesive, performance-driven strategies. This role is essential for driving Appfire's product adoption on key platforms including AWS and Atlassian, requiring strong cross-functional collaboration and strategic execution.
Key Responsibilities: • Scale a comprehensive demand generation strategy across markets • Develop and implement integrated marketing campaigns • Collaborate on pipeline management and sales alignment • Ensure compliance in marketing processes and activities • Drive audience targeting and account-based marketing
Requirements: • 10+ years in B2B SaaS marketing leadership • Proven success in digital marketing and ARR growth • Strong analytics capabilities and campai...
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