About the Role
In respect with the brand / division model, increase brand’s online & multi-channels turnover, setting out the distance-selling strategy for a given clientele, ensuring incubation of new businesses & brand growth in the business market (e-commerce, m-commerce…), in line with brand’s identity and objectives.
- Define e-commerce development & strategic roadmap: Identify and experiment on-line retail opportunities in line with brand’s positioning and objectives (including e-boutiques, e- retail and e-tail, mobile commerce, social commerce…)
- Drive sales, ensure profitability and growth of the e-boutiques, e-retail/e-tail sites if relevant
- Build a strategy to optimize traffic using all levers (media, search, social, partnerships…) and ensure cross-channel synergies
- Monitor the customer experience and purchase path to improve purchase rate (frequency, conversion, average order size) on all devices (web, mobile…) and provide data expertise to ...
Ready to Join Through a Referral?
Apply now and get connected directly with the hiring team
Apply for this Position