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Develops measurement goals and tagging strategies that align with e-commerce and digital strategy Manage projects from implementation of tags to deployment with the development teams Monitor deployment of tags and provide data auditing and quality assurance Maintain and upgrade properties under Google Analytics tracking via managing...
About the Role
Description
Digital Marketing Analyst
Temporary - 12 Month Term
Vernon, BC (Potential for Remote)
Role Description
The Digital Marketing Analyst will support the Digital Marketing/eCommerce team with their goal of improving the overall performance of the digital customer experience. The role is responsible for measuring the performance of digital efforts and providing actionable insights to Kal Tire’s leadership and internal stakeholders in Retail, Commercial and Digital Marketing.
Core Responsibilities
Configuration and Monitoring of Google Analytics and Tag Manager
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