Brand Activation Manager

Job Description – Manager BTL, Trade Marketing & Brand Activations Position Manager – BTL, Trade Marketing & Brand Activations Location Delhi NCR Industry Consumer Durables Experience 7–12 Years Qualification MBA from Tier 1 / Tier 2 Institute preferred About the Role We are looking for a highly execution-focused and strategic professional for the role of Manager – BTL, Trade Marketing & Brand Activations for a leading consumer durables brand. This is a Headquarter-based leadership role responsible for driving end-to-end trade marketing, retail marketing, BTL campaigns, and brand activation initiatives across regions. The role will lead planning, execution, visibility enhancement, new product launches, in-shop branding, merchandising standards, and market activation programs to strengthen brand presence and drive sales growth. All Trade Marketing Managers across regions will report into this role. The ideal candidate should possess strong execution capability, planning expertise, analy...